{"id":38109,"date":"2025-10-24T09:00:54","date_gmt":"2025-10-24T08:00:54","guid":{"rendered":"https:\/\/www.leitao-irmao.com\/?p=38109"},"modified":"2026-04-24T10:39:27","modified_gmt":"2026-04-24T09:39:27","slug":"bem-vindo-ricardo-preto","status":"publish","type":"post","link":"https:\/\/www.leitao-irmao.com\/en\/bem-vindo-ricardo-preto\/","title":{"rendered":"Welcome, Ricardo Preto"},"content":{"rendered":"
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Over the past years, we have been structuring ourselves across different areas of expertise, establishing both internal and external dedicated and specialised departments.<\/p>

The integration of Ricardo Preto brings a global perspective shaped by his international experience, with the purpose of establishing a unifying link capable of bringing the House together coherently, aligning creative vision and commercial strategy within a shared identity.<\/p>

This new creative direction reflects a 360\u00ba vision, in which everyone within the House plays an essential role, aligning all areas under the same creative strategy, from product to communication, as well as retail and organisational culture.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Together, we will delve into the DNA of Leit\u00e3o & Irm\u00e3o and the stories which fuel this pursuit of exclusivity and tradition.<\/p>

We are committed to building a strong visual identity, capable of reinforcing the House\u2019s jewellery elegance, guiding each collection to ensure aesthetic coherence and contemporary relevance.<\/p>

These will be times of challenge: of challenging ourselves, both individually and as an institution.<\/p>

They are also times of renewal: of honouring the past while shaping the future of a House which, at 203 years, continues to show ambition and creative drive.<\/p>

Welcome, Ricardo Preto.<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"

A Leit\u00e3o & Irm\u00e3o tem o prazer de anunciar a intera\u00e7\u00e3o de Ricardo Preto na Dire\u00e7\u00e3o Criativa da Casa. O primeiro Diretor Criativo da Leit\u00e3o & Irm\u00e3o, desde a sua funda\u00e7\u00e3o em 1822.<\/p>","protected":false},"author":1,"featured_media":35532,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[610],"tags":[718],"class_list":["post-38109","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-journal","tag-new-layout"],"acf":[],"yoast_head":"\nBem-vindo, Ricardo Preto | Leit\u00e3o & Irm\u00e3o<\/title>\n<meta name=\"description\" content=\"A Leit\u00e3o & Irm\u00e3o tem o prazer de anunciar Ricardo Preto, o primeiro Diretor Criativo da Leit\u00e3o & Irm\u00e3o desde a sua funda\u00e7\u00e3o.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.leitao-irmao.com\/en\/bem-vindo-ricardo-preto\/\" \/>\n<meta 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